About us
We're a strategic design partner based in Rotterdam. Our work focusses on crafting digital-first brands and products for ambitious companies who want to make a difference.
Recognition
In 2024 & 2025 our work has been recognised by both the Lovie and the Webby Awards, the most prestigious awards in our industry.
Our services
Branding
A strong brand will help you express the values and beliefs of your business making you more appealing, understandable and relatable for your desired customer.
Digital Product Design
We merge function with form to create intuitive, engaging experiences across websites, apps, and digital products — always with clarity and usability in mind.
Consultancy
Our consultancy provides on-demand design leadership and interim management for brand, product and experience design—both digital and physical. We balance desirability, feasibility and viability to guide your company through transformative growth.
Meet the team
We’re a dedicated team of experts that act as an extension of your brand.
Dave Valk
Product Design
Hans Muelders
Branding & Digital Design
Joris Hoffman
Consultancy
Mark van der Poel
Product design
Small team.
We’re an intentionally small studio as we believe personal commitment leads to the best results
Vast experience.
We bring over 25+ years of experience working for start-ups to global established brands.
Rooted in strategy.
Every creative decision we make is intentional, strategic, and built to serve a purpose.
We work for a broad spectrum of clients.







